{"id":5474,"date":"2025-04-25T22:55:13","date_gmt":"2025-04-25T22:55:13","guid":{"rendered":"https:\/\/hocoos.com\/?post_type=answer&#038;p=5474"},"modified":"2025-04-25T22:55:15","modified_gmt":"2025-04-25T22:55:15","slug":"what-is-a-b-testing-for-mobile","status":"publish","type":"answer","link":"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/what-is-a-b-testing-for-mobile\/","title":{"rendered":"\u4ec0\u4e48\u662f\u79fb\u52a8\u7aef\u7684 A\/B \u6d4b\u8bd5\uff1f"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><strong>\u79fb\u52a8\u7aef\u53ef\u4ee5\u8fdb\u884c\u54ea\u4e9b\u5143\u7d20\u7684 A\/B \u6d4b\u8bd5\uff1f<\/strong><\/h2>\n\n\n\n<p>\u79fb\u52a8\u5e94\u7528\u6d4b\u8bd5\u6709\u5f88\u591a\u65b9\u9762\u53ef\u4ee5\u8003\u5bdf\uff0c\u6bcf\u4e2a\u90e8\u5206\u90fd\u4f1a\u5bf9\u4f53\u9a8c\u4ea7\u751f\u6b63\u9762\u6216\u8d1f\u9762\u7684\u5f71\u54cd\u3002\u8fd9\u4e9b\u8981\u7d20\u5305\u62ec\uff1a&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7528\u6237\u754c\u9762\uff1a<\/strong> \u6309\u94ae\u7684\u989c\u8272\u3001\u5927\u5c0f\u548c\u4f4d\u7f6e\uff0c\u4ee5\u53ca\u6eda\u52a8\u7a97\u53e3\u548c\u5bfc\u822a\u8def\u5f84\u3002\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5185\u5bb9\uff1a<\/strong> \u6587\u5b57\u3001\u89c6\u9891\u3001\u6807\u9898\u3001\u56fe\u7247\u53ca\u5176\u6392\u5217\u65b9\u5f0f\u3002\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u65b0\u7528\u6237\u5f15\u5bfc\uff1a<\/strong> \u6b22\u8fce\u65b0\u7528\u6237\u7684\u5c4f\u5e55\u548c\u6d41\u7a0b\u3002\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8bbe\u7f6e\u5b9a\u4ef7\u548c\u4fc3\u9500\uff1a<\/strong> \u7279\u4ef7\u4f18\u60e0\u3001\u6298\u6263\u548c\u5176\u4ed6\u5b9a\u4ef7\u65b9\u5f0f\u3002\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u63a8\u9001\u901a\u77e5\uff1a<\/strong> \u901a\u77e5\u7684\u5185\u5bb9\u3001\u65f6\u95f4\u548c\u63d0\u793a\u97f3\u3002\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5e94\u7528\u5185\u529f\u80fd\uff1a<\/strong> \u4ea4\u4e92\u7ec4\u4ef6\u3001\u8fc7\u6ee4\u5668\u548c\u65b0\u7684\u96c6\u5408\u3002\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<p>\u53ef\u4ee5\u6d4b\u8bd5\u4e0d\u540c\u7684\u65b9\u6cd5\u6765\u589e\u5f3a\u7528\u6237\u4f53\u9a8c\u548c\u5e94\u7528\u4f18\u5316\u3002\u8fd8\u53ef\u4ee5\u5b9e\u73b0\u5176\u4ed6\u4e1a\u52a1\u76ee\u6807\uff0c\u4f8b\u5982\uff0c\u66f4\u6539\u6309\u94ae\u989c\u8272\u53ef\u80fd\u4f1a\u589e\u52a0\u70b9\u51fb\u6b21\u6570\u3002<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u6df1\u5165\u4e86\u89e3\uff1a\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u5728\u8fd0\u884c\u6d4b\u8bd5\u4e4b\u524d\uff0c\u5f55\u5236\u5c4f\u5e55\u6216\u622a\u53d6\u6bcf\u4e2a\u7248\u672c\u53d8\u5316\u7684\u5c4f\u5e55\u622a\u56fe\u975e\u5e38\u91cd\u8981\u3002\u8fd9\u6709\u52a9\u4e8e\u8bb0\u5f55\u6d4b\u8bd5\u5e76\u5728\u4e4b\u540e\u638c\u63e1\u89c6\u89c9\u5dee\u5f02\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u4e3a\u79fb\u52a8A\/B\u6d4b\u8bd5\u5b9a\u4e49\u5047\u8bbe\uff1f<\/strong><\/h2>\n\n\n\n<p>\u521b\u5efa\u79fb\u52a8 A\/B \u6d4b\u8bd5\u65f6\uff0c\u60a8\u9996\u5148\u9700\u8981\u901a\u8fc7\u89e3\u51b3\u95ee\u9898\u5e76\u9884\u6d4b\u7279\u5b9a\u66f4\u6539\u5c06\u5982\u4f55\u5f71\u54cd\u7528\u6237\u884c\u4e3a\u6765\u5b9a\u4e49\u4e00\u4e2a\u5047\u8bbe\u3002\u9884\u6d4b\u5982\u679c\u5bf9\u641c\u7d22\u680f\u8fdb\u884c\u8c03\u6574\u4f7f\u5176\u66f4\u52a0\u9192\u76ee\uff0c\u7528\u6237\u5c06\u66f4\u9891\u7e41\u5730\u8fdb\u884c\u641c\u7d22\u5c31\u662f\u4e00\u4e2a\u53ef\u64cd\u4f5c\u5047\u8bbe\u7684\u4f8b\u5b50\u3002<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u5728\u5f62\u6210\u5047\u8bbe\u65f6\u5e94\u7528 SMART\uff08\u5177\u4f53\u3001\u53ef\u8861\u91cf\u3001\u53ef\u5b9e\u73b0\u3001\u76f8\u5173\u3001\u6709\u65f6\u9650\uff09\u6807\u51c6\uff0c\u4ee5\u4fbf\u6709\u6548\u5730\u8bc4\u4f30\u7ed3\u679c\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u8bbe\u7f6e\u79fb\u52a8 A\/B \u6d4b\u8bd5\uff1f<\/strong><\/h2>\n\n\n\n<p>\u8bbe\u7f6e\u79fb\u52a8 A\/B \u6d4b\u8bd5\u6709\u51e0\u4e2a\u7b80\u5355\u7684\u6b65\u9aa4\uff0c\u5176\u4e2d\u5305\u62ec\uff1a<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u5b9a\u4e49\u660e\u786e\u7684\u76ee\u6807\uff1a<\/strong> \u60a8\u5e0c\u671b\u901a\u8fc7\u6b64\u6d4b\u8bd5\u5b9e\u73b0\u54ea\u4e2a\u5177\u4f53\u76ee\u6807\uff08\u4f8b\u5982\uff0c\u5b9e\u73b0\u66f4\u9ad8\u7684\u6ce8\u518c\u91cf\uff09\uff1f<\/li>\n\n\n\n<li><strong>\u786e\u5b9a\u5408\u9002\u7684\u53d7\u4f17\uff1a<\/strong> \u7528\u6237\u7fa4\u7684\u54ea\u4e2a\u90e8\u5206\u5c06\u88ab\u5206\u914d\u67e5\u770b\u4e0d\u540c\u7684\u7248\u672c\uff1f<\/li>\n\n\n\n<li><strong>\u5b9e\u65bd\u53d8\u91cf\uff1a <\/strong>\u4f7f\u7528\u529f\u80fd\u6807\u8bb0\u5de5\u5177\uff0c\u5f00\u53d1\u60a8\u60f3\u8981\u6d4b\u8bd5\u7684\u4e24\u4e2a\u6216\u591a\u4e2a\u7248\u672c\u7684\u5e94\u7528\u7a0b\u5e8f\u3002<\/li>\n\n\n\n<li><strong>\u90e8\u7f72\u6d4b\u8bd5\uff1a<\/strong> \u5c06\u6bcf\u4e2a\u5e94\u7528\u7a0b\u5e8f\u7248\u672c\u968f\u673a\u5c55\u793a\u7ed9\u9884\u5b9a\u7684\u53d7\u4f17\u7fa4\u4f53\u3002<\/li>\n\n\n\n<li><strong>\u8ddf\u8e2a\u7528\u6237\u884c\u4e3a\uff1a<\/strong> \u4f7f\u7528\u76ee\u6807\u6765\u786e\u5b9a\u7528\u6237\u5982\u4f55\u4e0e\u6bcf\u4e2a\u7248\u672c\u4e92\u52a8\u3002<\/li>\n\n\n\n<li><strong>\u5206\u6790\u7ed3\u679c\uff1a<\/strong> \u6839\u636e\u8bbe\u5b9a\u7684\u6807\u51c6\uff0c\u786e\u5b9a\u6027\u80fd\u6700\u4f73\u7684\u7248\u672c\uff0c\u5e76\u786e\u5b9a\u5dee\u5f02\u662f\u5426\u8db3\u591f\u663e\u8457\u3002<\/li>\n<\/ol>\n\n\n\n<p>\u8bb8\u591a\u79fb\u52a8 A\/B \u6d4b\u8bd5\u89e3\u51b3\u65b9\u6848\uff08\u4f8b\u5982 Firebase A\/B Testing \u6216 Optimizely\uff09\u53ef\u4ee5\u63d0\u4f9b\u5e2e\u52a9\u3002\u6b64\u5916\uff0c\u8bf7\u786e\u4fdd\u60a8\u6709\u8db3\u591f\u7684\u6d4b\u91cf\u5355\u4f4d\u4ee5\u8fdb\u884c\u6709\u610f\u4e49\u7684\u8bc4\u4f30\u3002<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u6df1\u5165\u4e86\u89e3\uff1a\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u4f7f\u7528\u529f\u80fd\u6807\u8bb0\u6216\u5168\u9762\u7684 A\/B \u6d4b\u8bd5 SDK\uff0c\u4ee5\u4fbf\u6839\u636e\u6d4b\u8bd5\u7ed3\u679c\u4f4e\u98ce\u9669\u5730\u63a8\u51fa\u548c\u56de\u6eda\u529f\u80fd\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5728\u79fb\u52a8A\/B\u6d4b\u8bd5\u4e2d\uff0c\u6709\u54ea\u4e9b\u5e38\u7528\u7684\u6307\u6807\u9700\u8981\u8ddf\u8e2a\uff1f<\/strong><\/h2>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u4f7f\u7528\u79fb\u52a8 A\/B \u6d4b\u8bd5\u6307\u6807\u8f7b\u677e\u8ddf\u8e2a\u60a8\u7684\u6d4b\u8bd5\u76ee\u6807\u548c\u7528\u6237\u884c\u4e3a\uff0c\u56e0\u4e3a\u8fd9\u4e9b\u6307\u6807\u5c06\u6709\u52a9\u4e8e\u8bc4\u4f30\u7528\u6237\u4e0e\u4e0d\u540c\u5e94\u7528\u7248\u672c\u7684\u4e92\u52a8\u548c\u53c2\u4e0e\u5ea6\u3002\u8fd9\u4e9b\u6307\u6807\u5305\u62ec\u4ee5\u4e0b\u5185\u5bb9\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/%e4%bb%80%e4%b9%88%e6%98%af%e7%bd%91%e7%ab%99%e8%bd%ac%e5%8c%96%e7%8e%87\/\" data-type=\"answer\" data-id=\"3855\">\u8f6c\u5316\u7387<\/a>:<\/strong> \u5b8c\u6210\u7279\u5b9a\u64cd\u4f5c\uff08\u4f8b\u5982\uff0c\u8d2d\u4e70\u6216\u6ce8\u518c\u7279\u5b9a\u670d\u52a1\uff09\u7684\u7528\u6237\u6570\u91cf\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u70b9\u51fb\u7387 (CTR):<\/strong> \u5b83\u8861\u91cf\u70b9\u51fb\u60a8\u6b63\u5728\u6d4b\u8bd5\u7684\u7279\u5b9a\u5143\u7d20\u7684\u7528\u6237\u6570\u91cf\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/%e4%bb%80%e4%b9%88%e6%98%af%e7%bd%91%e7%ab%99%e8%b7%b3%e5%87%ba%e7%8e%87\/\" data-type=\"answer\" data-id=\"3851\">\u8df3\u51fa\u7387<\/a>:<\/strong> \u8fd9\u8868\u793a\u5728\u5e94\u7528\u754c\u9762\u52a0\u8f7d\u540e\u4e0d\u4e45\u9009\u62e9\u79bb\u5f00\u5e94\u7528\u7684\u7528\u6237\u6bd4\u4f8b\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7559\u5b58\u7387\uff1a<\/strong> \u81ea\u4e0a\u6b21\u5df2\u77e5\u6d3b\u8dc3\u53c2\u4e0e\u65f6\u957f\u540e\u4e00\u6bb5\u65f6\u95f4\u5185\u79ef\u6781\u4f7f\u7528\u8be5\u5e94\u7528\u7684\u7528\u6237\u603b\u6570\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4f1a\u8bdd\u65f6\u957f\uff1a<\/strong> \u7528\u6237\u5e73\u5747\u5728\u5e94\u7528\u4e0a\u82b1\u8d39\u7684\u5206\u949f\u6570\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5e73\u5747\u8ba2\u5355\u4ef7\u503c\uff08\u9488\u5bf9\u7535\u5546\u5e94\u7528\uff09\uff1a<\/strong> \u6d88\u8d39\u8005\u6bcf\u6b21\u8d2d\u4e70\u7684\u5e73\u5747\u91d1\u989d\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6eda\u52a8\u6df1\u5ea6\uff1a<\/strong> \u7528\u6237\u5728\u9875\u9762\u4e0a\u5782\u76f4\u6eda\u52a8\u7684\u8ddd\u79bb\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u653e\u5f03\u7387\uff1a<\/strong> \u5f00\u59cb\u67d0\u4e2a\u7279\u5b9a\u6d41\u7a0b\uff08\u4f8b\u5982\u7ed3\u8d26\uff09\u4f46\u672a\u5b8c\u6210\u7684\u7528\u6237\u6bd4\u4f8b\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u6b63\u786e\u7684\u6307\u6807\u5e94\u8be5\u4e0e\u6d4b\u8bd5\u53ca\u5176\u76ee\u6807\u76f8\u5339\u914d\u3002\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u6b63\u5728\u6d4b\u8bd5\u65b0\u7684\u7559\u5b58\u6d41\u7a0b\u6765\u5f15\u5bfc\u7528\u6237\uff0c\u91cd\u70b9\u53ef\u80fd\u4f1a\u653e\u5728\u7559\u5b58\u7387\u4e0a\u3002<\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u5206\u6790\u79fb\u52a8 A\/B \u6d4b\u8bd5\u7684\u7ed3\u679c\u5e76\u786e\u5b9a\u4f18\u80dc\u65b9\u6848\uff1f<\/strong><\/h2>\n\n\n\n<p>\u6839\u636e\u6570\u636e\u63d0\u4f9b\u7684\u53ef\u9760\u8bc1\u636e\u505a\u51fa\u51b3\u7b56\u662f\u660e\u667a\u7684\u3002 \u91c7\u53d6\u4ee5\u4e0b\u63aa\u65bd\u6765\u505a\u51fa\u51b3\u7b56\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6839\u636e\u76ee\u6807\u68c0\u67e5\u6548\u679c\uff1a <\/strong>\u9a8c\u8bc1\u5173\u952e\u76ee\u6807\u548c\u53ef\u64cd\u4f5c\u57fa\u51c6\u662f\u5426\u6709\u53ef\u91cf\u5316\u7684\u6539\u8fdb\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u68c0\u67e5\u89c2\u5bdf\u5230\u7684\u5dee\u5f02\u662f\u5426\u5177\u6709\u7edf\u8ba1\u5b66\u610f\u4e49\uff1a <\/strong>\u786e\u5b9a\u60a8\u6ce8\u610f\u5230\u7684\u5dee\u5f02\u662f\u771f\u5b9e\u5b58\u5728\u7684\uff0c\u8fd8\u662f\u4ec5\u4ec5\u662f\u7531\u4e8e\u968f\u673a\u53d1\u751f\u3002\u8bb8\u591a\u6d4b\u8bd5\u5e73\u53f0\u90fd\u63d0\u4f9b\u6b64\u529f\u80fd\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u67e5\u770b\u6d4b\u8bd5\u7684\u6837\u672c\u5927\u5c0f\u548c\u6301\u7eed\u65f6\u95f4\uff1a <\/strong>\u9a8c\u8bc1\u7528\u6237\u6570\u91cf\u5145\u8db3\uff0c\u4e14\u6d4b\u8bd5\u65f6\u957f\u8db3\u4ee5\u751f\u6210\u53ef\u9760\u6570\u636e\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8bc4\u4f30\u5185\u90e8\u548c\u5916\u90e8\u56e0\u7d20\u7684\u5f71\u54cd\uff1a <\/strong>\u786e\u5b9a\u6d4b\u8bd5\u671f\u95f4\u662f\u5426\u6709\u5176\u4ed6\u56e0\u7d20\u5f71\u54cd\u4e86\u7528\u6237\u7684\u6d3b\u52a8\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7ec6\u5206 <a href=\"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/what-is-a-target-audience\/\" data-type=\"answer\" data-id=\"5258\">\u4f60\u7684\u53d7\u4f17<\/a>: <\/strong>\u8bc4\u4f30\u4e0d\u540c\u7528\u6237\u7ec4\u5bf9\u7ed9\u5b9a\u53d8\u91cf\u7684\u53cd\u5e94\u3002<\/li>\n<\/ul>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u907f\u514d\u57fa\u4e8e\u6b66\u65ad\u7684\u57fa\u51c6\u6216\u77ed\u6682\u7684\u6d4b\u8bd5\u95f4\u9694\u6765\u9009\u62e9\u4f18\u80dc\u8005\u3002\u4f60\u9700\u8981\u5bf9\u81ea\u5df1\u7684\u51b3\u5b9a\u6709\u4fe1\u5fc3\uff0c\u7edf\u8ba1\u663e\u8457\u6027\u5bf9\u6b64\u975e\u5e38\u91cd\u8981\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u8fd0\u884c\u6709\u6548\u7684\u79fb\u52a8 A\/B \u6d4b\u8bd5\u6709\u54ea\u4e9b\u6700\u4f73\u5b9e\u8df5\uff1f<\/strong><\/h2>\n\n\n\n<p>\u79fb\u52a8 A\/B \u6d4b\u8bd5\u53ef\u4ee5\u4ece\u4ee5\u4e0b\u6700\u4f73\u5b9e\u8df5\u4e2d\u53d7\u76ca\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u9010\u6b65\u6d4b\u8bd5\uff1a <\/strong>\u4e00\u6b21\u6d4b\u8bd5\u4e00\u4e2a\u529f\u80fd\u975e\u5e38\u91cd\u8981\uff1b\u5b83\u5e94\u8be5\u6e05\u695a\u5730\u8868\u660e\u6bcf\u4e2a\u529f\u80fd\u7684\u5f71\u54cd\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4f7f\u7528\u5bf9\u7167\u7ec4\uff1a <\/strong>\u6b64\u5bf9\u7167\u7ec4\u662f\u60a8\u7684\u57fa\u51c6\u7248\u672c\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5c06\u7528\u6237\u968f\u673a\u5206\u914d\u5230\u6bcf\u4e2a\u7ec4\uff1a <\/strong>\u6b64\u7a0b\u5e8f\u53ef\u5b9e\u73b0\u65e0\u504f\u89c1\u7684\u8bc4\u4f30\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8fd0\u884c\u6d4b\u8bd5\u8db3\u591f\u957f\u7684\u65f6\u95f4\uff1a<\/strong> \u7814\u7a76\u5fc5\u987b\u6301\u7eed\u8db3\u591f\u957f\u7684\u65f6\u95f4\u624d\u80fd\u8fbe\u5230\u7edf\u8ba1\u663e\u8457\u6027\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u786e\u4fdd\u7edf\u8ba1\u663e\u8457\u6027\uff1a<\/strong> \u786e\u4fe1\u6240\u9009\u7684 A\/B \u7248\u672c\u786e\u5b9e\u66f4\u597d\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8bb0\u5f55\u60a8\u7684\u7ed3\u679c\uff1a<\/strong> \u4fdd\u5b58\u6240\u6709\u6d4b\u8bd5\u548c\u5b66\u4e60\u8d44\u6599\u7684\u8bb0\u5f55\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8fed\u4ee3\uff1a<\/strong> \u6839\u636e\u7ed3\u679c\u8ba1\u5212\u540e\u7eed\u5b9e\u9a8c\u3002<\/li>\n<\/ul>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u8003\u8651\u4f7f\u7528\u7ed3\u6784\u5316\u7684\u6d4b\u8bd5\u6846\u67b6\u6765\u7ec4\u7ec7\u548c\u7b80\u5316\u60a8\u5b9e\u9a8c\u7684\u957f\u671f\u7ba1\u7406\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5728\u79fb\u52a8 A\/B \u6d4b\u8bd5\u4e2d\u5e94\u907f\u514d\u54ea\u4e9b\u5e38\u89c1\u9677\u9631\uff1f<\/strong><\/h2>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u901a\u8fc7\u907f\u514d\u4ee5\u4e0b\u5e38\u89c1\u9519\u8bef\u6765\u83b7\u5f97\u51c6\u786e\u7684\u79fb\u52a8 A\/B \u6d4b\u8bd5\u7ed3\u679c\u5e76\u8282\u7701\u65f6\u95f4\u3002\u5982\u679c\u907f\u514d\u8fd9\u4e9b\u758f\u5ffd\uff0c\u5e94\u8be5\u80fd\u591f\u66f4\u597d\u5730\u4f18\u5316\u5e94\u7528\u7a0b\u5e8f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5ffd\u7565\u7279\u5b9a\u4e8e\u79fb\u52a8\u8bbe\u5907\u7684\u903b\u8f91\uff1a<\/strong> \u4e0e\u4f7f\u7528\u53f0\u5f0f\u673a\u76f8\u6bd4\uff0c\u7528\u6237\u5728\u4f7f\u7528\u79fb\u52a8\u8bbe\u5907\u65f6\u7684\u884c\u4e3a\u5f80\u5f80\u4e0d\u540c\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u672a\u4fee\u6539\u6d4b\u8bd5\u4ee5\u9002\u5e94\u4e1a\u52a1\u76ee\u6807\uff1a<\/strong> \u4e13\u6ce8\u4e8e\u5b9e\u73b0\u5148\u524d\u5728\u60a8\u7684\u4e1a\u52a1\u6218\u7565\u4e2d\u6240\u63cf\u8ff0\u7684\u76ee\u6807\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4ece\u6d4b\u8bd5\u7ed3\u679c\u4e2d\u5f97\u51fa\u9519\u8bef\u7684\u7ed3\u8bba\uff1a<\/strong> \u901a\u8fc7\u4f7f\u7528\u5f3a\u6709\u529b\u7684\u6570\u636e\u6765\u652f\u6301\u7ed3\u8bba\u3002<\/li>\n<\/ul>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u91cd\u65b0\u68c0\u67e5\u4f60\u7684\u6d4b\u8bd5\u914d\u7f6e\u548c\u6570\u636e\u8bc4\u4f30\uff0c\u4ee5\u907f\u514d\u8fd9\u4e9b\u9519\u8bef\uff0c\u5e76\u786e\u4fdd\u4f60\u7684\u4e1a\u52a1\u53d6\u5f97\u79ef\u6781\u6210\u679c\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u603b\u7ed3<\/strong><\/h2>\n\n\n\n<p>\u79fb\u52a8 A\/B \u6d4b\u8bd5\u5141\u8bb8\u6536\u96c6\u6709\u5173\u7528\u6237\u5982\u4f55\u54cd\u5e94\u5e94\u7528\u7a0b\u5e8f\u4e0d\u540c\u7248\u672c\u4e2d\u5404\u79cd\u5143\u7d20\u7684\u6570\u636e\u3002\u6b64\u8fc7\u7a0b\u6d89\u53ca\u8bbe\u7f6e\u6d4b\u8bd5\u3001\u6307\u6807\u8ddf\u8e2a\u548c\u7ed3\u679c\u5206\u6790\uff0c\u53ef\u4ee5\u6307\u5bfc\u4e0e\u5e94\u7528\u7a0b\u5e8f\u53ef\u80fd\u8fdb\u884c\u7684\u66f4\u6539\u76f8\u5173\u7684\u6f5c\u5728\u51b3\u7b56\u3002\u5b9a\u4e49\u5177\u4f53\u6b65\u9aa4\u6709\u52a9\u4e8e\u7ec4\u7ec7\u8fd9\u4e9b\u6d4b\u8bd5\u5e76\u5e2e\u52a9\u5206\u6790\u6570\u636e\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>What kinds of elements can be A\/B tested on mobile? Mobile app testing has many aspects that can be examined, with each part influencing the experience positively or negatively. These elements include:&nbsp;&nbsp; Different approaches can be tested to enhance user experience and app optimization. Other business goals can also be achieved, for example, changing the [&hellip;]<\/p>","protected":false},"author":39,"featured_media":5475,"template":"","answers_category":[24],"class_list":["post-5474","answer","type-answer","status-publish","has-post-thumbnail","hentry","answers_category-mobile-responsiveness"],"acf":{"image":null,"card_image":5475,"content":[{"acf_fc_layout":"header_section","title":"\u4ec0\u4e48\u662f\u79fb\u52a8\u7aef\u7684 A\/B \u6d4b\u8bd5\uff1f","descriptions":"A\/B testing for mobile involves analyzing the various components of a certain mobile app to determine which version users prefer.<br\/><br\/>This test, in turn, helps identify if a given version is more likely to achieve the determined business goals, like increased sales or engagement.\r\n","tip_label":"","tip":"","additional_tips":null,"key_takeaways_label":"Key Takeaways:","key_takeaways":[{"label":"Run an A\/B test on mobile to assess user preferences and use the insights to improve your app","body":""},{"label":"Carefully configure your A\/B tests and analyze the data for accurate insights","body":""},{"label":"Using tests, focus on key areas of interest, and learn from every experiment","body":""}]}]},"_links":{"self":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/answer\/5474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/answer"}],"about":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/types\/answer"}],"author":[{"embeddable":true,"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/users\/39"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/media\/5475"}],"wp:attachment":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/media?parent=5474"}],"wp:term":[{"taxonomy":"answers_category","embeddable":true,"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/answers_category?post=5474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}