{"id":4783,"date":"2025-01-13T10:43:04","date_gmt":"2025-01-13T10:43:04","guid":{"rendered":"https:\/\/hocoos.com\/?post_type=answer&#038;p=4783"},"modified":"2025-01-27T12:00:04","modified_gmt":"2025-01-27T12:00:04","slug":"%e7%bd%91%e7%ab%99%e5%88%86%e6%9e%90%e4%b8%ad%e7%9a%84%e7%9b%ae%e6%a0%87%e6%98%af%e4%bb%80%e4%b9%88","status":"publish","type":"answer","link":"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/%e7%bd%91%e7%ab%99%e5%88%86%e6%9e%90%e4%b8%ad%e7%9a%84%e7%9b%ae%e6%a0%87%e6%98%af%e4%bb%80%e4%b9%88\/","title":{"rendered":"\u4ec0\u4e48\u662f\u7f51\u7edc\u5206\u6790\u4e2d\u7684\u76ee\u6807\uff1f"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><strong>\u5e38\u89c1\u7684\u7f51\u7ad9\u76ee\u6807\u6709\u54ea\u4e9b\u793a\u4f8b\uff1f<\/strong><\/h2>\n\n\n\n<p>\u7f51\u7ad9\u5efa\u8bbe\u76ee\u6807\u591a\u79cd\u591a\u6837\uff0c\u5305\u62ec\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8d2d\u4e70\u5546\u54c1\uff1a<\/strong> \u9002\u7528\u4e8e\u5728\u7ebf\u5546\u5e97\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u586b\u5199\u8868\u5355\uff1a <\/strong>\u7528\u4e8e\u83b7\u53d6\u6f5c\u5728\u5ba2\u6237\u548c\u8054\u7cfb\u4fe1\u606f\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e0b\u8f7d\u6587\u4ef6\uff1a<\/strong> \u4f8b\u5982\uff0c\u5ba3\u4f20\u518c\u6216\u514d\u8d39\u8bd5\u7528\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u89c2\u770b\u89c6\u9891\uff1a<\/strong> \u9f13\u52b1\u60a8\u7684\u53d7\u4f17\u53c2\u4e0e\u60a8\u7684\u5185\u5bb9\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u6b64\u7c7b\u64cd\u4f5c\u5b8c\u6210\u8868\u660e\u7528\u6237\u5bf9\u60a8\u7f51\u7ad9\u7684\u5174\u8da3\u548c\u4e92\u52a8\u3002<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u9664\u4e86\u8d2d\u4e70\u7b49\u5b8f\u89c2\u7f51\u7ad9\u8f6c\u5316\u4e4b\u5916\uff0c\u8fd8\u5e94\u8003\u8651\u6269\u5927\u5173\u6ce8\u8303\u56f4\u3002\u8ddf\u8e2a\u5fae\u8f6c\u5316\u4e8b\u4ef6\uff08\u4f8b\u5982\u5c06\u4ea7\u54c1\u6dfb\u52a0\u5230\u8d2d\u7269\u8f66\uff09\u4ee5\u5e2e\u52a9\u60a8\u4e86\u89e3\u7528\u6237\u4e3a\u5b9e\u73b0\u4e3b\u8981\u76ee\u6807\u800c\u9075\u5faa\u7684\u8def\u5f84\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u5728 google analytics \u4e2d\u8bbe\u7f6e\u76ee\u6807\uff1f<\/strong><\/h2>\n\n\n\n<p>\u5f53\u6d89\u53ca\u5230 <a href=\"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/%e4%bb%80%e4%b9%88%e6%98%afgoogle-analytics\/\">Google Analytics\uff08\u8c37\u6b4c\u5206\u6790\uff09<\/a>\u65f6\uff0c\u60a8\u53ef\u4ee5\u901a\u8fc7\u5b8c\u6210\u4ee5\u4e0b\u6b65\u9aa4\u6765\u8bbe\u5b9a\u76ee\u6807\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u9009\u62e9\u76ee\u6807\u7c7b\u578b\uff1a<\/strong> \u4f8b\u5982\uff0c\u8fbe\u5230\u6307\u5b9a\u7684\u9875\u9762\u6216\u5728\u60a8\u7f51\u7ad9\u4e0a\u7684\u4e92\u52a8\u65f6\u95f4\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u63d0\u4f9b\u540d\u79f0\u548c\u63cf\u8ff0\uff1a<\/strong> \u8fd9\u6709\u52a9\u4e8e\u60a8\u8ddf\u8e2a\u6b63\u5728\u6d4b\u91cf\u7684\u6570\u636e\u3002<\/li>\n<\/ul>\n\n\n\n<p>Google Analytics \u63d0\u4f9b\u4e86\u6bcf\u4e2a\u9636\u6bb5\u7684\u64cd\u4f5c\u8bf4\u660e\u3002<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a \u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u914d\u7f6e\u76ee\u6807\u540e\uff0c\u5fc5\u987b\u68c0\u67e5\u8ddf\u8e2a\u662f\u5426\u6b63\u786e\u5b8c\u6210\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u5728Google Analytics\u4e2d\u8ddf\u8e2a\u76ee\u6807\u5b8c\u6210\u60c5\u51b5\uff1f<\/strong><\/h2>\n\n\n\n<p>Google Analytics\u63d0\u4f9b\u4e86\u4e00\u4e9b\u62a5\u544a\uff0c\u53ef\u4ee5\u663e\u793a\u6709\u591a\u5c11\u4eba\u5b8c\u6210\u4e86\u60a8\u6307\u5b9a\u7684\u76ee\u6807\u3002\u60a8\u53ef\u4ee5\u5728\u201c\u8f6c\u5316\u201d - \u201c\u76ee\u6807\u201d\u6807\u7b7e\u4e0b\u627e\u5230\u6b64\u4fe1\u606f\u3002<\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4ec0\u4e48\u662f\u76ee\u6807\u7ec6\u5206\uff0c\u5b83\u6709\u4ec0\u4e48\u7528\uff1f<\/strong><\/h2>\n\n\n\n<p>\u76ee\u6807\u7ec6\u5206\u53ef\u4ee5\u5e2e\u52a9\u60a8\u8bc6\u522b\u51fa\u8fbe\u6210\u76ee\u6807\u7684\u7279\u5b9a\u7528\u6237\u7fa4\u4f53\u3002\u4f8b\u5982\uff0c\u60a8\u53ef\u80fd\u4f1a\u53d1\u73b0\uff0c\u4e0e\u6765\u81ea\u641c\u7d22\u5f15\u64ce\u7684\u8bbf\u95ee\u8005\u76f8\u6bd4\uff0c\u4ece\u793e\u4ea4\u5a92\u4f53\u8bbf\u95ee\u60a8\u7f51\u7ad9\u7684\u7528\u6237\u5177\u6709\u66f4\u9ad8\u7684\u8d2d\u4e70\u7387\u3002<\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u6392\u9664\u76ee\u6807\u8ddf\u8e2a\u4e2d\u7684\u5e38\u89c1\u95ee\u9898\uff1f<\/strong><\/h2>\n\n\n\n<p>\u4e3a\u4e86\u7cbe\u786e\u8ddf\u8e2a\u76ee\u6807\uff0c\u6211\u4eec\u5fc5\u987b\u68c0\u67e5\u76ee\u6807\u8bbe\u7f6e\u662f\u5426\u51c6\u786e\uff0c\u5305\u62ec\u6b63\u786e\u7684\u7c7b\u578b\u548c\u8be6\u7ec6\u4fe1\u606f\u3002 \u8bf7\u6309\u7167\u4ee5\u4e0b\u6b65\u9aa4\u64cd\u4f5c\uff0c\u542f\u52a8\u5e76\u8fd0\u884c\u76ee\u6807\u8ddf\u8e2a\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u786e\u8ba4\u7f51\u7ad9\u7684\u5e73\u53f0\u8ddf\u8e2a\u673a\u5236\u5904\u4e8e\u6d3b\u52a8\u72b6\u6001\uff0c\u5e76\u5df2\u4e0e\u60a8\u7684\u7f51\u7ad9\u96c6\u6210\uff0c\u4e14\u6ca1\u6709\u4efb\u4f55\u969c\u788d\u3002&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8bc4\u4f30\u5f52\u56e0\u6a21\u578b\u4ee5\u53ca\u5904\u7406\u65f6\u95f4\u548c\u6f5c\u5728\u7684\u62bd\u6837\uff0c\u53ef\u4ee5\u5e2e\u52a9\u89e3\u91ca\u6570\u636e\u4e2d\u51fa\u73b0\u7684\u4efb\u4f55\u5dee\u5f02\u3002&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u76ee\u6807\u5fc5\u987b\u4e0e\u4e1a\u52a1\u76ee\u6807\u76f8\u7b26\uff0c\u5e76\u4e14\u5fc5\u987b\u5207\u5408\u5b9e\u9645\u3002&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4f7f\u7528\u8f6c\u5316\u7387\u6d4b\u8bd5\u5de5\u5177\u548c\u8c03\u8bd5\u5de5\u5177\u6765\u5e2e\u52a9\u89e3\u51b3\u8ddf\u8e2a\u95ee\u9898\u3002<\/li>\n<\/ul>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\n\u4e13\u5bb6\u63d0\u793a\uff1a\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\n\u8fd0\u884c Google Tag Assistant \u6765\u68c0\u67e5 Google Analytics \u8ddf\u8e2a\u4ee3\u7801\u4e2d\u7684\u4efb\u4f55\u9519\u8bef\uff0c\u5e76\u6e05\u9664\u4efb\u4f55\u73b0\u6709\u9519\u8bef\u3002\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u603b\u7ed3<\/strong><\/h2>\n\n\n\n<p>\u8bbe\u5b9a\u76ee\u6807\uff0c\u8ddf\u8e2a <a href=\"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/%e4%bb%80%e4%b9%88%e6%98%af%e5%be%ae%e8%bd%ac%e5%8c%96\/\">\u5fae\u8f6c\u5316<\/a> \u548c <a href=\"https:\/\/hocoos.com\/zh\/%e7%ad%94%e6%a1%88\/%e4%bb%80%e4%b9%88%e6%98%af%e5%ae%8f%e8%a7%82%e8%bd%ac%e5%8c%96\/\">\u5b8f\u8f6c\u5316<\/a>\uff0c\u5b9a\u671f\u8bc4\u4f30\u60a8\u7684\u7f51\u7ad9\u5bf9\u4e8e <a href=\"https:\/\/hocoos.com\/zh\/\">\u60a8\u7f51\u7ad9\u7684<\/a> \u6210\u529f\u81f3\u5173\u91cd\u8981\u3002\u8fd9\u4e9b\u63aa\u65bd\u6709\u52a9\u4e8e\u66f4\u597d\u5730\u4e86\u89e3\u7528\u6237\u884c\u4e3a\u4ee5\u53ca\u60a8\u5e94\u8be5\u91c7\u53d6\u7684\u76f8\u5173\u51b3\u7b56\uff0c\u4ee5\u63d0\u9ad8\u60a8\u7f51\u7ad9\u7684\u6548\u7387\u5e76\u5b9e\u73b0\u65e2\u5b9a\u7684\u4e1a\u52a1\u76ee\u6807\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>What are examples of common website goals? Websites have various objectives to accomplish, including: Such action completions indicate users\u2019 interest and interaction with your site. Pro Tip:\u00a0 Consider expanding your focus beyond just macro site conversions, such as purchases. Track micro-conversion events (adding product to a shopping cart) to help you understand the pathway users [&hellip;]<\/p>","protected":false},"author":39,"featured_media":4785,"template":"","answers_category":[25],"class_list":["post-4783","answer","type-answer","status-publish","has-post-thumbnail","hentry","answers_category-website-analytics-and-tracking"],"acf":{"image":null,"card_image":4785,"content":[{"acf_fc_layout":"header_section","title":"\u4ec0\u4e48\u662f\u7f51\u7edc\u5206\u6790\u4e2d\u7684\u76ee\u6807\uff1f","descriptions":"A goal in web analytics is an action or series of actions performed by an individual on your website that is important to your business\u2019s objectives.\r\n\r\nThe concept is to assess if your website can accomplish certain goals that you have established, such as making sales or encouraging a subscription to a newsletter.","tip_label":"","tip":"","additional_tips":null,"key_takeaways_label":"Key Takeaways:","key_takeaways":[{"label":"Track goals that matter","body":""},{"label":"Monitor micro and macro conversions","body":""},{"label":"Analyze your website's performance","body":""}]}]},"_links":{"self":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/answer\/4783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/answer"}],"about":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/types\/answer"}],"author":[{"embeddable":true,"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/users\/39"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/media\/4785"}],"wp:attachment":[{"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/media?parent=4783"}],"wp:term":[{"taxonomy":"answers_category","embeddable":true,"href":"https:\/\/hocoos.com\/zh\/wp-json\/wp\/v2\/answers_category?post=4783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}