{"id":4368,"date":"2024-10-22T12:00:28","date_gmt":"2024-10-22T12:00:28","guid":{"rendered":"https:\/\/hocoos.com\/?post_type=answer&#038;p=4368"},"modified":"2025-01-27T12:10:03","modified_gmt":"2025-01-27T12:10:03","slug":"o-que-e-navegacao-facetada","status":"publish","type":"answer","link":"https:\/\/hocoos.com\/pt\/respostas\/o-que-e-navegacao-facetada\/","title":{"rendered":"O que \u00e9 uma Navega\u00e7\u00e3o Facetada?"},"content":{"rendered":"<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>\u00cdndice<\/h2><nav><ul><li><a href=\"#how-does-faceted-navigation-work\">Como funciona a navega\u00e7\u00e3o facetada?<\/a><\/li><li><a href=\"#what-are-the-advantages-and-disadvantages-of-using-faceted-navigation\">Quais s\u00e3o as vantagens e desvantagens de usar a navega\u00e7\u00e3o facetada?<\/a><\/li><li><a href=\"#what-are-some-best-practices-for-designing-and-implementing-effective-faceted-navigation\">Quais s\u00e3o algumas das melhores pr\u00e1ticas para projetar e implementar uma navega\u00e7\u00e3o facetada eficaz?<\/a><\/li><li><a href=\"#conclusion\">Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-does-faceted-navigation-work\">Como funciona a navega\u00e7\u00e3o facetada?<\/h2>\n\n\n\n<p>A navega\u00e7\u00e3o facetada indexa os atributos dos itens do cat\u00e1logo. Artigos e produtos s\u00e3o dois exemplos comuns. Depois que os itens s\u00e3o indexados, as facetas se formam a partir das categorias em que s\u00e3o organizados.&nbsp;<\/p>\n\n\n\n<p>No front-end, o usu\u00e1rio ver\u00e1 op\u00e7\u00f5es de filtro. Seu site ou aplicativo atualizar\u00e1 os resultados da pesquisa com base no que os usu\u00e1rios desejam ver. Enquanto alguns usu\u00e1rios podem precisar adicionar apenas um filtro \u00e0s suas pesquisas, outros podem precisar de v\u00e1rios.&nbsp;<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\nDica profissional:\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\nOs nomes das suas facetas e op\u00e7\u00f5es de filtro devem ser claros e descritivos. Os usu\u00e1rios precisam saber exatamente no que est\u00e3o clicando.\u00a0\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-are-the-advantages-and-disadvantages-of-using-faceted-navigation\">Quais s\u00e3o as vantagens e desvantagens de usar a navega\u00e7\u00e3o facetada?<\/h2>\n\n\n\n<p>Voc\u00ea deve considerar as vantagens e desvantagens ao usar a navega\u00e7\u00e3o facetada. Aqui est\u00e3o alguns exemplos de cada.&nbsp;<\/p>\n\n\n\n<p><strong>Vantagens:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Experi\u00eancia do usu\u00e1rio aprimorada: os usu\u00e1rios devem conseguir encontrar exatamente o que procuram, seja um artigo, um produto ou algo diferente.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Descoberta de produtos: mesmo que n\u00e3o estivessem pensando nisso anteriormente, a navega\u00e7\u00e3o facetada pode convencer os usu\u00e1rios a considerar op\u00e7\u00f5es diferentes.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reduzido<a href=\"https:\/\/hocoos.com\/pt\/respostas\/o-que-e-a-taxa-de-rejeicao-de-um-site\/\" data-type=\"link\" data-id=\"https:\/\/hocoos.com\/answers\/what-is-website-bounce-rate\/\"> taxas de rejei\u00e7\u00e3o<\/a>: Considere se a sua navega\u00e7\u00e3o facetada manter\u00e1 os usu\u00e1rios em seu site por mais tempo.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>Desvantagens:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Manuten\u00e7\u00e3o: Facetas e filtros precisam ser mantidos atualizados, especialmente \u00e0 medida que o cat\u00e1logo do seu site cresce.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Potencial para sobrecarregar os usu\u00e1rios: como adicionar muitas op\u00e7\u00f5es pode confundir os usu\u00e1rios, \u00e9 uma boa ideia adicionar apenas facetas essenciais.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\nDica profissional:\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\nComece com um pequeno n\u00famero de facetas, com base no que os usu\u00e1rios provavelmente usar\u00e3o. Em seguida, adicione mais lentamente, observando o comportamento\/feedback do usu\u00e1rio para determinar quais s\u00e3o as mais importantes.\u00a0\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-are-some-best-practices-for-designing-and-implementing-effective-faceted-navigation\">Quais s\u00e3o algumas das melhores pr\u00e1ticas para projetar e implementar uma navega\u00e7\u00e3o facetada eficaz?<\/h2>\n\n\n\n<p>Ao implementar a navega\u00e7\u00e3o facetada em seu site, voc\u00ea deve considerar v\u00e1rios fatores de design e funcionalidade. Alguns dos mais essenciais incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Implemente etiquetas de faceta claras e concisas para auxiliar a navega\u00e7\u00e3o do usu\u00e1rio.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Organize as facetas logicamente com base na jornada do usu\u00e1rio.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Crie filtros significativos.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Atualize dinamicamente as op\u00e7\u00f5es de filtro para que as p\u00e1ginas sejam carregadas quando os usu\u00e1rios as adicionarem.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Os filtros selecionados devem ter um feedback claro.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A maioria <a href=\"https:\/\/hocoos.com\/pt\/respostas\/o-que-e-a-fonte-de-trafego-do-website\/\" data-type=\"link\" data-id=\"https:\/\/hocoos.com\/answers\/what-is-website-traffic-source\/\">tr\u00e1fego do site <\/a>vem de dispositivos m\u00f3veis, tornando a otimiza\u00e7\u00e3o m\u00f3vel obrigat\u00f3ria.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>A navega\u00e7\u00e3o f\u00e1cil pelo cat\u00e1logo \u00e9 uma prioridade para aprimorar a experi\u00eancia do usu\u00e1rio.&nbsp;<\/p>\n\n\n\n<div class=\"answers-tip-box mt-8 mt-lg-10\">\n<div class=\"answers-small-title\">\n\t\t\t\t\t\t\t\nDica profissional:\u00a0\n\n<\/div>\n<div class=\"answers-small-description mt-4\">\n\nAp\u00f3s implementar a navega\u00e7\u00e3o facetada, teste-a com os usu\u00e1rios para obter feedback e ajuste-a de acordo.\u00a0\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\">Conclus\u00e3o<\/h2>\n\n\n\n<p>A navega\u00e7\u00e3o facetada pode melhorar a experi\u00eancia do usu\u00e1rio e tornar a pesquisa no site mais eficiente, mas voc\u00ea deve considerar seus v\u00e1rios aspectos. \u00c9 importante que voc\u00ea tenha o conhecimento t\u00e9cnico, contrate pessoas que o tenham ou<a href=\"https:\/\/hocoos.com\/pt\/respostas\/recursos-dos-criadores-de-sites\/\" data-type=\"link\" data-id=\"https:\/\/hocoos.com\/answers\/website-builders-features\/\"> use construtores de sites<\/a> que facilitam a sua navega\u00e7\u00e3o. Por exemplo, <a href=\"https:\/\/hocoos.com\/pt\/\" data-type=\"link\" data-id=\"https:\/\/hocoos.com\/\">Hocoos AI <\/a> tem filtros que voc\u00ea pode usar para melhorar a navega\u00e7\u00e3o facetada.<\/p>\n\n\n\n<p>Os usu\u00e1rios devem ser capazes de encontrar precisamente o que procuram em seu site ao usar a navega\u00e7\u00e3o facetada.<\/p>","protected":false},"excerpt":{"rendered":"<p>How does faceted navigation work? Faceted navigation indexes catalog item attributes. Articles and products are two common examples. After items have been indexed, facets form from the categories that these are organized into.&nbsp; On the frontend, the user will see filter options. Your website or app will update search results based on what users want [&hellip;]<\/p>","protected":false},"author":39,"featured_media":4369,"template":"","answers_category":[29],"class_list":["post-4368","answer","type-answer","status-publish","has-post-thumbnail","hentry","answers_category-website-navigation"],"acf":{"image":null,"card_image":4369,"content":[{"acf_fc_layout":"header_section","title":"O que \u00e9 uma Navega\u00e7\u00e3o Facetada?","descriptions":"Faceted navigation allows users to narrow down their site\/app search results via a filtering tool. Regardless of catalog size, faceted navigation should allow users to find what they need.\r\n\r\neCommerce websites use faceted navigation. Filtering options encompass various attributes such as brand, size, price range, and other relevant factors. However, sites in other niches and industries might also use faceted information.\r\n\r\nYour users should find website navigation \u2013 and finding what they want \u2013 easier; this requires careful implementation. Faceted navigation is vital for user experience and to ensure that you aren\u2019t missing out on sales.","tip_label":"","tip":"","additional_tips":null,"key_takeaways_label":"Key Takeaways:","key_takeaways":[{"label":"User Experience","body":"Use faceted navigation so that users can find what they\u2019re looking for."},{"label":"Efficiency","body":"By combining filters, users should see more relevant results."},{"label":"Planning","body":"You must use meaningful filters and clear labels so that users don\u2019t get overwhelmed."}]}]},"_links":{"self":[{"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/answer\/4368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/answer"}],"about":[{"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/types\/answer"}],"author":[{"embeddable":true,"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/users\/39"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/media\/4369"}],"wp:attachment":[{"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/media?parent=4368"}],"wp:term":[{"taxonomy":"answers_category","embeddable":true,"href":"https:\/\/hocoos.com\/pt\/wp-json\/wp\/v2\/answers_category?post=4368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}